Innovation expert Ron Price discusses the Six Stages of Innovation and how businesses should use them to be successful.
Episode Transcript
What are the Six Stages of Innovation? This is Ron Price, co-author of The Innovator’s Advantage. Stage One is to identify problem-opportunities, the more the better. Here we focus more on quantity than quality. Stage Two: Define—this is when we dig deeper to really understand the problem. Do we know the root cause? Now, it’s time for us to begin to develop solutions, to create prototypes, to test those solutions, to experiment. Stage Four is Verify. This is where we take our solutions that appear to be good solutions and we validate them, we verify them, we measure the impact. Stage Five is Deploy. This is where we introduce our solutions to our customers, to our stakeholders. We let them play with them, we let them break them, and they always teach us something more about how we can improve our innovations. And Stage Six is Scale. This is where we take what we’ve learned and we expand it by creating more and more value through different applications. These are the Six Stages of Innovation.
Subscribe on Soundcloud, Apple Podcasts, Spotify, Google Podcasts, or wherever you listen to your favorite podcasts. Tweet your innovation questions to @ebaiya. | Header Photo by Pixabey from Pexels.
