Innovation and why creating new value for your customers is essential. Originally published by Better Business Bureau, February 23, 2021. As a business owner, how you deal with disruption can dictate how well you run your business. After 2020, many small business owners not only stared adversity in the eyes, but they had to come…
A story from the 2019 Innovator’s Advantage Academy with Better Business Bureau Great West + Pacific. Imagine an iceberg floating in the middle of the sea. Above the surface sits the impressive tip and rugged edges. What you do not see is what rests below the surface—a massive glacier with peaks and valleys and mass…
A story from the 2019 Innovator’s Advantage Academy with Better Business Bureau Great West + Pacific. If there is one takeaway from my journey into the world of innovation, it’s that truly successful innovation requires courage and the willingness to let go of uncertainty. Welcome back to the Innovator’s Advantage Academy—a behind-the-scenes, unscripted backstory of what…
A story from the 2019 Innovator’s Advantage Academy with Better Business Bureau Great West + Pacific. Few things can be scarier than challenging ourselves and our preconceived notions. Yet, fewer things can be more rewarding. This is my behind-the-scenes, unscripted story of how I challenged myself and my staff. We tore down our preconceived notions and…
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