Why Do We Undervalue Incremental Innovation?

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 90 Seconds of Innovation Podcast · Why Do We Undervalue Incremental Innovation? Undervaluing incremental innovation is common. Innovation expert Ron Price explains that it’s a myth is that only large-scale innovations count towards significant change—that the smaller, incremental innovations are the ones that matter most. Episode Transcript: Why do so many people undervalue the…

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What is Incremental Innovation?

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 90 Seconds of Innovation Podcast · What is Incremental Innovation? Ron Price outlines a specific type of innovation—incremental innovation. Does your company take advantage of incremental change in your innovation process? Episode Transcript: What is incremental innovation? My name is Ron Price, co-author of The Innovator’s Advantage. Actually, most innovation is almost invisible. It…

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Creating Value Through Innovation

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Cassie Benson, from Neudle + Neudle Creative Lab, shares what she’s learned about value and innovation from The Innovator’s Advantage. Video Transcript: Cassie Benson: Originally, I would’ve probably lumped innovation and creativity in the exact same bucket. I would have just assumed that innovation means creating new things. And through this process, I’ve learned that…

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